Euronews launches Business Awards for SMEs that ‘shine online’
Euronews and Google team up to launch competition for small and medium-sized enterprises that use the Internet to attract new customers, grow their market share and take their businesses global.
With over 2.5bn* people online around the world, the Internet is becoming a vital part of every business plan. And for small and medium-sized businesses – from butchers, bakers and candlestick-makers to wedding planners, party magicians and cabaret singers – the Net is a particularly effective tool, helping them grow twice as fast, export twice as much, and employ 2.6x* as many people as offline businesses.
Now, Euronews and Google are calling on Europe’s best online SMEs to tell their story in a short video – and grasp their chance to win prizes including a mini-documentary about their business to be aired on Euronews, a bespoke online training session with Google experts, and an all-expenses paid trip to Brussels, the capital of Europe.
It is easy to participate: European small and medium-sized companies (based in Belgium, France, Germany, Italy, Spain, Ireland and the United Kingdom) should create a video in English, no more than a minute in length, and upload it here between 3 and 23 September.
The video must present the company’s activity, the state of the market, the company’s objectives and its strategy to meet those objectives. The video must also demonstrate which internet tools have helped to grow the business, from on-line advertising to social media and any other internet-related tool.
Each company can participate in one of the three following categories:
- · Women in Business
A female business (SME) owner whose business is growing/succeeding thanks to the internet;
- · Going International
An SME which has grown from being a local or national business to being an international business via the Internet;
- · Growing Online
An SME which has built up its business in terms of sales and/or improved efficiency thanks to the use of online tools/the internet.
A professional jury will select a shortlist. The general public will then vote on the videos selected. The video in each category which obtains the highest number of votes will be the winner.
The award ceremony will take place in Brussels on 17 October 2012 during European SME Week (15 to 21 October). The winners will receive a range of prizes: a Galaxy Nexus smartphone, a Google Chromebook computer and personalised training on using the internet delivered by Google experts. The three winners will also feature in a report about their company that will be broadcast on the Euronews channel throughout the world and available as a VOD on our website.
* Statistics from http://www.mckinsey.com